Arborist Growth Partners
Marketing Investment Analysis for Tree Service Companies
Most tree service companies should invest 5-10% of gross revenue into marketing to maintain healthy growth. That budget typically covers everything from truck wraps and yard signs to digital marketing and local sponsorships.
Our programs focus exclusively on your digital foundation — the website, SEO, content, and online presence that drive consistent leads year-round. We're designed to be a cost-efficient portion of your overall marketing mix, leaving room for other channels while delivering measurable results from the digital side.
% of Revenue by Company Size
| Your Revenue | Annual Investment | % of Revenue |
|---|---|---|
| $300K | $18,600 | 6.2% |
| $500K | $18,600 | 3.7% |
| $650K | $18,600 | 2.9% |
What's Included:
- Template-based Google search / AI optimized website + hosting
- Local search optimization (Google Business Profile, online directory listings, core service pages)
- Regular new city/area pages
- Business directory management
- Online authority building
- Monthly Google Business Profile posts
- Review generation
- Weekly updates and monthly strategy calls
- Monthly results tracking and reporting
- White-glove support
Add-on: Google Local Services Ads (LSA) management
% of Revenue by Company Size
| Your Revenue | Annual Investment | % of Revenue |
|---|---|---|
| $650K | $28,200 | 4.3% |
| $1M | $28,200 | 2.8% |
| $1.5M | $28,200 | 1.9% |
Everything in Starter PLUS:
- Custom bespoke website (vs template)
- More aggressive new city/area page expansion
- Geo-targeted educational / blog articles
- Ongoing online authority building
- Dedicated art team (logos, wraps, flyers, decals)
- Google Local Services Ads (LSA) management INCLUDED
- Weekly updates and monthly strategy calls
- Quarterly website performance audit and optimization
- White-glove support
Market Value Comparison:
- Custom website: $8K-$15K
- Search optimization agency: $1,500-$3,000/month
- Blog content: $300-$500/article
- Graphic design: $75-$150/hour
- Google LSA management: $200-$400/month
% of Revenue by Company Size
| Your Revenue | Annual Investment | % of Revenue |
|---|---|---|
| $1.5M | $41,400 | 2.8% |
| $2M | $41,400 | 2.1% |
| $3M | $41,400 | 1.4% |
Everything in Growth PLUS:
- Aggressive regional expansion with new city/area pages
- Service-specific geographic pages
- Higher volume of geo-targeted educational / blog articles
- Priority online authority building
- Weekly updates and monthly strategy calls
- White-glove support
Market Value Comparison:
- Enterprise search optimization: $5K-$10K/month
- Premium website: $20K-$40K
- Content at this volume: $18K-$36K/year
- Full-service agency: $8K-$15K/month
Why This Matters
Bundled Services = Lower Cost
Most agencies charge separately for website development, SEO services, content creation, design work, ad management, and reporting. We bundle everything at 30-50% below market rates.
Tree Service Specialists
Active tree service clients with proven systems and workflows. Industry-specific knowledge means no learning curve on your dime.
Transparent Pricing
All services included in monthly fee. Hosting included. No setup fees. No surprise charges. Month-to-month with no long-term contracts.
Results-Focused Partnership
Weekly updates keep you informed. Monthly strategy calls ensure we're aligned with your growth goals. We're not just a vendor—we're invested in your success.
Investment Comparison
| Marketing Channel | Typical Cost Structure |
|---|---|
| Arborist Growth | Fixed monthly, all services included |
| PPC/Google Ads | $80-$200+ per lead + ad spend |
| Lead buying services | $50-$150 per lead (shared with 3-5 others) |
| Radio/Billboard | $2K-$10K/month, difficult to track |
| Generic SEO agency | $2K-$5K/month, content extra |
| Door hangers/Mailers | $0.50-$2 each, low response rate |